Erica Barshay, RN BSN · Lakewood Ranch, FL
Erica Barshay, RN BSN — Founder and Lead Nurse
Twenty years in nursing before any of this was a wellness category — gastroenterology, hospital critical care, home care management. The clinical judgment on this menu is largely hers.
Treatments provided by Ultimate IV and Wellness · 7262 55th Avenue E, Bradenton, FL 34203
- Florida-licensed RN
- BSN
- 17+ years healthcare
- Critical care background
- Founder
Years in healthcare
17+
Years in the field
Around 20
Background
Hospital critical care
Who She Is
Erica Barshay, RN BSN is the founder of the practice and its lead nurse. She is licensed in Florida and has spent more than seventeen years in healthcare, and around twenty in the field overall.
Her clinical background is hospital nursing rather than wellness. She worked in gastroenterology nursing in New York, in hospital critical care in Brooklyn, and in home care management — three settings that between them cover difficult venous access, patients who are genuinely unwell, and the logistics of delivering clinical care in somebody’s house.
That last one turns out to matter more than anyone expected. The mobile side of this practice is essentially home care nursing with an infusion attached, and it is run by somebody who managed home care as a career rather than as an extension of a clinic.
Her specialisms within the practice are IV therapy, vitamin injections, peptides and medical weight loss.
What Each Part of That Background Contributes
Four settings, and each one shows up in how this practice is run.
01
Gastroenterology nursing
An unusually relevant specialism for IV therapy, because it is the field that deals directly with malabsorption. Coeliac disease, Crohn’s, gastric bypass and pernicious anemia are the conditions where the argument for intravenous delivery stops being marketing and becomes medicine.
02
Hospital critical care
Brooklyn critical care is where you learn to recognize a patient deteriorating before the numbers say so, and to act without waiting for permission. It is the experience that matters on the rare appointment that goes wrong, and it is why the screening here is stricter than the category norm.
03
Home care management
Delivering clinical care in somebody’s living room is a genuinely different discipline from delivering it in a building designed for it. Everything about how the mobile service is staffed, equipped and scheduled comes from this.
04
Running the practice
The commercial decisions on this site — publishing every price, publishing contraindications, declining treatments, turning down the disease claims the category runs on — are the founder’s decisions. They cost bookings. They are also the reason the site reads the way it does.
Where You Are Most Likely to Meet Her
Three situations where the lead nurse tends to be the one in the room.
Difficult venous access
The single most common reason a patient asks for a specific nurse. Twenty years of practice on people who were genuinely unwell is not a small advantage when someone arrives significantly dehydrated and their veins have gone flat.
First iron infusions
Iron is the treatment with the most demanding screening, a mandatory bloodwork requirement and a real observation period. First appointments tend to be staffed accordingly.
The awkward conversation
The one where somebody has come in wanting a drip and the honest answer is bloodwork, or their own physician, or nothing. That conversation is easier to have with twenty years behind it, and it happens often enough here to be a normal part of the week.
Background at a Glance
Everything below is published by the practice and verifiable by name through the Florida Department of Health license portal.
Detail
Credentials
RN, BSN — Florida-licensed
Healthcare experience
17+ years, around 20 in the field
Gastroenterology nursing
New York
Hospital critical care
Brooklyn
Home care
Management
Specialisms
IV therapy · vitamin injections · peptides · medical weight loss
Role
Founder and lead nurse
Individual license numbers are not published on this site. The name and credentials above are sufficient to verify the license independently through the state portal, which is the authoritative source rather than a number on a page.
“If drinking water and a decent meal would fix it, we will tell you that. It is a shorter conversation than you might expect.”
The position the practice was built on
A Nurse-Led Practice or a Nurse-Staffed One?
A distinction that sounds like semantics and shows up in every clinical decision.
Nurse-led
The person setting the standard has administered thousands of infusions personally. Screening criteria, staffing decisions and what goes on the menu are shaped by somebody who will also be in the room when it goes in. The incentive to be cautious and the responsibility for the outcome sit with the same person.
Nurse-staffed
Nurses administer, but the protocols, menu and commercial decisions are set elsewhere — by an owner, a franchise or a marketing team. Perfectly legal, extremely common, and it is how a menu ends up carrying claims the clinicians would not personally make.
Why the Founder's Background Shows Up on Every Page
It is worth connecting two things that might otherwise look unrelated: a nurse’s CV, and a website that keeps talking people out of treatments.
Hospital nursing trains a specific reflex — that the first question about any intervention is who it is contraindicated in. That reflex is entirely normal in critical care and almost entirely absent from wellness marketing, where the first question is who might benefit. Both questions are legitimate; the order you ask them in determines what kind of clinic you build.
Asking the contraindication question first is why the ozone page carries the FDA’s position, why the NAD+ page describes what the infusion feels like instead of what it promises, and why every service page has a section about who should not have it. None of that is a content strategy. It is what happens when the person setting the standard spent two decades somewhere that the answer mattered.
How She Runs a First Appointment
Three steps, and the first is longer than most clinics spend on it.
01
The history, properly
Medications, allergies, kidney, heart and liver history, pregnancy, and what has actually been going on. Not a waiver — a conversation, and one that changes the recommendation often enough to be worth the time.
02
The recommendation, honestly
Frequently not the drip you came in asking for. Often an injection instead, which costs less. Sometimes bloodwork before anything. Occasionally your own doctor.
03
The infusion, watched
The rate starts conservative and gets adjusted to how you are tolerating it. Nobody starts a drip and leaves the room, and on NAD+, ozone and iron that is the entire clinical value of the appointment.
The Mobile Service Is Home Care Nursing
The part of the practice that most directly reflects her background is the one people assume is just a convenience add-on.
Mobile IV is easy to run badly. Turn up, place a line, leave — and a great many operators do exactly that, frequently with subcontracted staff the clinic has never met. Home care nursing as a profession is the opposite discipline: it assumes you are the only clinician present, that you carry everything the visit might need, and that you will be the one recognizing a problem without a colleague to check with.
That assumption is why our mobile visits screen identically to clinic appointments, why the nurse stays for the whole infusion rather than returning at the end, why every piece of clinical waste leaves with them, and why some patients are told the clinic is the safer setting for them and offered that instead.
It is also why the mobile roster is the same two nurses rather than a contractor pool. Somebody who managed home care for a living was never going to subcontract it.
What She Can Decide, and What Goes to the Physician
The division of authority in a nurse-led practice under physician oversight.
The nurse's call
Whether you meet the criteria in an approved protocol. Whether to proceed, to modify the treatment, to slow or stop an infusion, or to decline on screening grounds. Which bag size, which rate, and whether the clinic is a safer setting than your home. A nurse can say no without escalating, and does.
The physician's call
Approving every protocol on the menu in the first place. Any case that falls outside those protocols. Prescription items and the standing orders that permit them. Borderline histories a nurse escalates. Bloodwork interpretation where a treatment depends on it — iron infusion being the routine example.
What Is Not Claimed Here
Two things this page deliberately does not say, both of which would be easy to imply.
It does not describe her as a specialist in any clinical field beyond what the practice publishes. ‘Specialisms: IV therapy, vitamin injections, peptides, medical weight loss’ is a description of what she does here, not a credential.
And it does not carry a license number. Everything above is verifiable by name through the Florida Department of Health portal, which is the authoritative record. That is a better answer than a number printed on a page you have no way to check it against.
Nurse-Led, Physician-Approved
Every protocol on this menu is approved by our medical director, and every infusion is given by a Florida-licensed registered nurse who reviews your history first. The lead nurse sets the standard the other nurse works to; the physician approves the protocols they all work from.
Those are two different jobs, and a clinic needs both.
Founder and lead nurse: Erica Barshay, RN BSN — Florida-licensed, 17+ years in healthcare. Medical director: Dr Stephen Jones — board-certified general surgeon since 2016, Northeast Ohio Medical University.
What Treatments Cost
Every drip and injection is published with its price, along with all five membership tiers. Which clinician treats you does not change what you pay.
Health insurance does not cover elective IV therapy. HSA and FSA cards are accepted.
Questions About Erica Barshay
The founder and lead nurse of the practice — a Florida-licensed registered nurse with a BSN and more than seventeen years in healthcare, previously working in gastroenterology nursing in New York, hospital critical care in Brooklyn, and home care management.
Yes, and the license is verifiable by name through the Florida Department of Health’s public license verification portal.
Within the practice: IV therapy, vitamin injections, peptides and medical weight loss.
You can ask and we will do what the schedule allows. It comes up most often from patients with difficult venous access, which is a reasonable request.
Yes. The mobile service is staffed by the same registered nurses as the clinic — there is no separate mobile roster and no contractor pool.
Yes, and it happens routinely. A registered nurse can decline on screening grounds without escalating to the physician. Borderline cases go to the medical director.
The protocols are approved by the medical director. What the lead nurse sets is the standard they are delivered to — screening thresholds, staffing, and what the practice is willing to claim.
Book
Talk to a Nurse Before You Book
Tell us what has been going on. A registered nurse reads it and calls you back, and if a drip is not the right answer you will be told so.
Prefer to talk?
Call and a nurse
answers the phone.
Not a call center, not a booking bot.
What happens next
- We read it the same day
- A nurse calls you back, not a booking bot
- We check your history before anything is scheduled
Mon–Fri 8am–6pm · Sat 8am–2pm · Sun closed
Treatments provided by Ultimate IV and Wellness · 7262 55th Avenue E, Bradenton, FL 34203